Action for happiness was launched this week. It’s a campaign to be kinder to each other. Its about loving, caring and hugging each other. And who could complain about that? Well miserable me of course.
The trouble with this stuff is summed up with the words crack, paper and over. Only its worse than not dealing with the insecurity, exhaustion and anxiety of living in a world of turbo-consumption with all the emptiness, loneliness and futility that comes with it. A hug might or might not help the symptoms of what’s wrong with lives. But it won’t change the causes of our misery. And worse it tells us we can by hugging.
We will only find individual and collective contentment (I don’t want to use the word happiness) when we address the problems of markets that are too free and states that are sometimes too remote. Anything less just makes the already secure, rich and powerful even happier